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Old 19 Dec 2007, 11:41 AM   #1 (permalink)
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'What is Marketing?' Guide - a Resource for Anyone Interested in Marketing

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Many people simply don't understand what marketing actually is, or what they can do with a marketing major.

I have attached a guide that I have produced to help with these issues.

I have had problems uploading attachments, so to make the guide available faster, you can download it from the following link:

EDIT: make sure to leave feedback/suggestions, so that I can improve the guide

http://files.tribalonline.net/What_is_Marketing_pdf18
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Old 20 Dec 2007, 12:50 PM   #2 (permalink)
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Re: 'What is Marketing?' Guide - a Resource for Anyone Interested in Marketing

Wow Stas this guide is excellent. So easy to understand and provides a great insight into all the career opportunities with marketing. I found it very easy to associate with everything with all the real life examples you used. Like you I am very interested in a career in brand management. The extensive process you went through and ur impressive work credentials you held to get into p&g has really inspired me.
Like many others i was sucked into the whole accounting cadetship thing with a big4 but it was boring as shit and i coodnt take it so i left.
i really coodn care less that they pay for ur uni degree and an accounting qualification coz i really believe in doing stuff u enjoy.
I really want to work in a place like P&G under their internship as you are. Congrats on that btw i heard how tough it was.
I have excellent work credentials but havnt done much at uni. What do p&g seem to look for/value the most in their interns? ie marks/charity stuff etc?
Thanks for the guide once again!
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Old 20 Dec 2007, 5:16 PM   #3 (permalink)
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Re: 'What is Marketing?' Guide - a Resource for Anyone Interested in Marketing

Thanks for the feedback.

I just came from a christmas lunch where I had about 10 drinks so my mind isn't that clear, but my vague response is that no, they dont really care about marks. They care a bit about charity, but basically they are looking for a leader who can inspire, and who has delivered results in the past for various companies.

I can help you with the P&G process, and for other marketing internships, but unfortunately I do charge a fee for this. However, I have been quite successful: one of my clients just got a job with AC Nielsen, which is a very hard company to get into for marketing research.
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Old 27 Dec 2007, 10:34 AM   #4 (permalink)
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Re: 'What is Marketing?' Guide - a Resource for Anyone Interested in Marketing

oh and feel free to provide more feedback, as there's over 90 views. also, I still can't upload directly to bos.
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Old 29 Dec 2007, 1:29 PM   #5 (permalink)
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Re: 'What is Marketing?' Guide - a Resource for Anyone Interested in Marketing

Very well written, coherent and simple to understand - thanks mate!

malodiets.
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Old 29 Dec 2007, 1:33 PM   #6 (permalink)
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Re: 'What is Marketing?' Guide - a Resource for Anyone Interested in Marketing

cheers!

spasibo za complimenti
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Old 30 Dec 2007, 4:58 PM   #7 (permalink)
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Re: 'What is Marketing?' Guide - a Resource for Anyone Interested in Marketing

Quote:
Originally Posted by stazi
I can help you with the P&G process, and for other marketing internships, but unfortunately I do charge a fee for this. However, I have been quite successful: one of my clients just got a job with AC Nielsen, which is a very hard company to get into for marketing research.
Typical marketer - always trying to sell something
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Old 30 Dec 2007, 5:27 PM   #8 (permalink)
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Re: 'What is Marketing?' Guide - a Resource for Anyone Interested in Marketing

marketing isn't always about sales
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Old 2 Jan 2008, 11:23 AM   #9 (permalink)
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Re: 'What is Marketing?' Guide - a Resource for Anyone Interested in Marketing

Brilliant guide, thanks dude.
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Old 5 Jan 2008, 12:56 AM   #10 (permalink)
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Re: 'What is Marketing?' Guide - a Resource for Anyone Interested in Marketing

Thanks stazi but I've gotten into 3 extremely large companies otherwise I would definately pay for some top notch advice. But thanks. I have confidence in my abilities, I don't fully believe in coaching. All I can do is try my best if i get it i get it if not whatever.
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Old 5 Jan 2008, 1:18 AM   #11 (permalink)
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Re: 'What is Marketing?' Guide - a Resource for Anyone Interested in Marketing

oh nice. is that in marketing? what companies are they?
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Old 8 Jan 2008, 10:04 PM   #12 (permalink)
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Re: 'What is Marketing?' Guide - a Resource for Anyone Interested in Marketing

deloitte.ibm and pwc. recently started getting marketing type experience. just got a job on a creative brainstorming panel with ideaspace.
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Old 9 Jan 2008, 12:24 AM   #13 (permalink)
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Re: 'What is Marketing?' Guide - a Resource for Anyone Interested in Marketing

oh that's heaps cool!

I'm in Singapore right now. <3 P&G
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Old 3 Feb 2008, 7:26 PM   #14 (permalink)
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Re: 'What is Marketing?' Guide - a Resource for Anyone Interested in Marketing

I'm interested in reading it but it says the file has expired.
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Old 3 Feb 2008, 7:39 PM   #15 (permalink)
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Quote:
Originally Posted by veloc1ty
I'm interested in reading it but it says the file has expired.
Yeah, same here.
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