AFAIK there's not that much interesting in rural areas. Tourism is much more popular in urban environments. But it also depends on what you want to see.Trying to plan Shanghai and Beijing. I have many Chinese friends from China through my time from uni. Alot of people ask me whether im interested in 'Rural' or 'Urban'. I never really understood what they meant by that. (im assuming its a city v country thing.....similiar to Australia ....only thing is international visitors prefer the cities).