Section IV: Extended Response (1 Viewer)

[OzKo]

Share your thoughts here.

 

[90atarpls]

WOHOO, marketing question, thank fuck i decided to make riot games my case study
league of legends guna get me a b6 rofl

 

[enigma_1]

Yesss omg I wonder if anyone choce the first question. But marketing is sahh good :')

 

[Constantine]

I don't know what happened to me during the exam but I picked the first one.
Sighs. Fingers crosses!

 

[WalterWhite]

went with q27, on the mix of promotional strategies. Decided to write a paragraph on e-marketing promotions, with full knowledge that it's not explicitly under "promotions" in the syllabus. Disadvantages?

 

[90atarpls]

i wrote about everything and also e commerce
lets hope they like my case study rofl

 

[Bongos]

Did anyone like integrate promotional strategies together..like talk about advertising and PR and say when used together it enhances it thats why a mix is needed?

 

[Maxwell]

I did the industrial disputes question. Was really good, I wrote 5 booklets in total for it.

 

[Katsumi]

Marketing was an absolute fucking dream. Only wrote the allocated booklet though, messed up with the report and spent an hour and 20 minutes on it. Only covered 3 elements of the promotion mix, still hoping for a decent mark

 

[trungduong12]

Did anyone like integrate promotional strategies together..like talk about advertising and PR and say when used together it enhances it thats why a mix is needed?

OMG
Im so stupid
Should have wrote that bit abt the need for mix promotional strategies :/


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[trungduong12]

I did the industrial disputes question. Was really good, I wrote 5 booklets in total for it.

I chose the second one
Dunt even get the first question lol




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[waterlml]

did i write the wrong thing or for the marketing question we only need to write about the 4 points in promotional mix ?

 

[Drifting95]

what was the question

 

[alekovic]

what was the question

Q27 was:

Assess the importance of a mix of promotional strategies to business success- or something along those lines.

 

[trungduong12]

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[bongoli]

I did the industrial disputes question. Was really good, I wrote 5 booklets in total for it.

gg hands

 

[Maxwell]

gg hands

did 5 booklets for each extended response... I had 2 hours and 20 minutes to do them lol.

 

[bongoli]

did 5 booklets for each extended response... I had 2 hours and 20 minutes to do them lol.

damn bruh u crazy

 

[Ncm]

marketing! was it even real.. so good

 

[RivalryofTroll]

These questions are more 'specific' compared to 2013 Section IV.

In terms of difficulty:

I'd say 2013 Section IV was the easiest. 2012 Section IV was the hardest (very specific and Qantas didn't work that well for both questions iirc).
2014 Section IV seems somewhere in between.

Nevertheless, marketing essay option looks like a nice question. Even the HR question is great (Qantas would fit well with the industrial disputes, and I'm sure there's other case studies).