yeah, its like a case study...this is what the sylabus calls it...
"ethnographic study
The systematic collection of data derived from direct observation of the everyday life of a particular society, group or subculture. This methodology requires the researcher’s immersion in the culture/subculture under study and is an interactive process. The researcher is interested in understanding the customary actions, beliefs, knowledge and attitudes of the social group as these are reflected in the ways of engaging in everyday life."