HSC 2005 Q27 ext response/ drivers of globalisation (1 Viewer)

hannahbanana

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2006
Hey i am doing this extended response for revision and i just wanted to know if anyone else has done this? I would like to see some or all of others to ensure i did it correct. i used BILLABONG as my main global business but that is not essential for you. thanks heeps guys


“Over the past two decade, the push for globalisation has had significant impact on how businesses are managed.”

With reference to a global business you have studied, analyse the drivers of globalisation, and how the business has developed its marketing strategies in response to the push for globalisation.
 

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